by calculated risks 2020/01/2023 04:16:00 PM
Hotel performance in the US rose from the previous week and showed mixed comparisons versus 2019, according to the latest STR data through January 14.
From January 8 to 14, 2023 (percentage change from similar week in 2019*):
• Occupancy: 54.8% (-5.5%)
• Average Daily Rate (ADR): $144.81 (+15.7%)
• Revenue Per Available Room (RevPAR): $79.38 (+9.3%)*Due to the impact of the pandemic, STR measures the recovery against similar time periods of 2019. Annual comparisons will again become standard after the first quarter.
Affirmations added
The following graph shows the seasonal pattern of hotel occupancy using average of four weeks.
Click on the chart for a larger image.
Red streak is for 2023, black is 2020, blue is medium, and dashed light blue is for 2022. And dashed purple is 2019 (STR compares to a strong year for hotels).
Note: the y-axis does not start from zero to better show seasonal change.
The average 4-week occupancy rate will increase seasonally over the next few months.
