Tokyo urges residents to wear turtlenecks to stay warm and “save electricity”

  • Japanese Prime Minister Fumio Kishida in August called for a push to revive the country’s nuclear power industry.
  • The move aims to address the rising costs of imported energy.
Are you trying to stay warm while lowering your energy bills this winter? Wear a turtleneck, says Tokyo Governor Yuriko Koike.
Wearing a sweater under a jacket, the governor encouraged residents to wear turtleneck sweaters to stay warm and as a way to reduce energy consumption.

“The neck warmer has a thermal effect. I myself wear a turtleneck and wear a scarf, it makes you feel warm as well. This will save electricity,” Koike told reporters on Friday.

“This is one of the tools to overcome the harsh energy winter climate together,” she said, adding that French President Emmanuel Macron “has taken the lead in wearing turtlenecks.”
Japan has long run an annual “cool” campaign, in which casual clothing is encouraged in offices to save energy during the country’s hot summers.
The winter version is, appropriately, called Warm Works.

Like many countries, Japan – which aims to become carbon neutral by 2050 – has faced a strain on energy supplies since Russia’s invasion of Ukraine in February.

Japanese Prime Minister Fumio Kishida in August called for efforts to revive the country’s nuclear power industry in a bid to tackle rising costs of imported energy.
But such a move would likely be controversial in the aftermath of the 2011 Fukushima nuclear disaster, which was sparked by a massive tsunami that led to several reactors being suspended over safety concerns.

After 11 years, 10 of Japan’s 33 nuclear reactors are back in operation, although not all of them operate year-round, and the country remains highly dependent on imported fossil fuels.

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